In today’s hyper-competitive talent acquisition marketplace, employers need to do more than post and pray to attract candidates.
One talent attraction strategy that has emerged as a game-changer is talent pooling. This innovative approach allows recruiters and HR to leverage their employer brand and build talent pipelines, full of candidates that want to work for their organisation
Would you like to know more?
We recently invited Employer Branding Australia’s CEO, Mark Puncher to to discuss strategies for building talent communities, he also be shared his tips on how to keep your talent community engaged so they are primed and ready when a role opens up.
How to leverage your employer brand to build pools full of dream candidates
The importance of understanding your ideal candidate and how to communicate with them
Candidate mapping
Speaker: Mark Puncher, CEO, Employer Branding Australia
Mark has spent much of the last 20 years with one foot in talent attraction and the other in marketing. He has run employer branding or marcomms operations in the UK and Australia for recruitment and media organisations including Employment Office, Guardian Jobs, Hobsons and TES Global.
Mark lives and breathes talent marketing and loves helping fantastic, imperfect organisations bring their stories to life in order to connect with current and future superstars.